We have introduced a new event trigger in our automation builder that allows you to set up price drop automations with ease.

It allows you to setup an automation flow across all channels whenever a specific product gets a price slash outside of a formal sale.

Key Highlights:

• Target your customer’s favorite products based on their view frequency or cart adds
• Set the filter criterias such as price drop percentage and target segments to start the automation flows
• Create a sense of urgency among customers by limiting the validity of alert